Center for the Advancement of Well-Being

George Mason Coaching Academy

You Believe Change is Possible. So Do We.

Become an ICF-Certified Coach to Make a Direct Impact in Your Organization.

Leadership is about knowing your own strengths, identifying strengths in others, and showing up for your organization in the face of challenge.  These are skills that can be taught and developed, and our ICF-certified coaching programs teach you to bring out the best in your team and jumpstart a positive transformation.

Organizations That Worked With Us

Advancing human potential. Strengthening leaders. Developing coaches.

The George Mason Coaching Academy is a professional learning community dedicated to helping individuals deepen their coaching capacity, expand their leadership impact, and support meaningful growth in others.

As artificial intelligence transforms how we work, learn, and lead, coaching becomes increasingly essential. The uniquely human capacities at the heart of coaching—listening, empathy, curiosity, and facilitating growth—are critical for helping individuals and organizations navigate complexity and unlock potential. As one of the world's largest and fastest-growing professions, coaching is a leadership imperative for the future.

Grounded in evidence-informed practice and aligned with International Coaching Federation competencies, the Academy offers progressive coach education and developmental experiences that build coaching knowledge, skills, and presence—from foundational coaching approaches to advanced partnership, transformational practice, and professional coaching excellence.

Whether you are beginning your coaching journey, strengthening your leadership approach, pursuing professional coaching certification, or building coaching capacity within your organization, the George Mason Coaching Academy provides a rigorous, reflective, and supportive environment for learning, practice, and growth.

What We Offer

Through a progressive learning pathway, participants develop the mindset, skills, and confidence to coach effectively across leadership, professional, educational, and organizational settings.

IGNITE: Professional Coach Certification - Level 2 – Flagship Certificate Program (Formerly known as Leadership Coaching for Organizational Well-Being)

Developing Coaches. Strengthening Leaders.

Designed for individuals and organizational cohorts, IGNITE is the Academy's flagship certificate program. Participants deepen coaching presence, resilience, well-being, behavior change, and the art of partnering with others through complexity, change, and growth. The program prepares participants to advance their development as professional coaches and integrate coaching into their leadership practice. 

SUMMIT: Advanced Coaching Integration - Level 3 Certificate Program (Formerly known as the Masterful Coaching Course)

The Highest Level of Coaching Development

Designed for experienced coaches and graduates of IGNITE or an equivalent level 2 coaching program, SUMMIT represents the culmination of the George Mason Coaching Academy pathway. This program is essential for coaches looking to apply for their Master Certified Coach designation with the ICF. Participants will refine their coaching craft through advanced practice and feedback, mentor coaching, reflective learning, and expanded application, thereby strengthening their ability to create transformational impact.

Business of Coaching

Exceptional coaching skills are only part of building a successful coaching practice. Business of Coaching is designed for new and experienced coaches who are ready to elevate their practice into a profitable, sustainable business. Participants will gain practical insights into pricing, financial planning, legal considerations, client acquisition, and business development while creating customizable tools for various coaching engagements. By the end of the program, participants will have an actionable roadmap to confidently launch, manage, and scale a thriving coaching practice.

EXPLORE: Foundations of Coaching - Level 1 (Formerly known as Coaching for Organizational Excellence)

Building Coaching Capacity Within Organizations

Designed for organizations seeking to cultivate a coaching culture, EXPLORE introduces the foundations of coaching. Participants develop core coaching skills, ethical awareness, active listening, evocative questioning, and practical approaches for supporting growth, engagement, and performance in the workplace.

Coaching Drives Results graphic GMU

Why George Mason?

At George Mason, coaching is more than a skill set—it is a way of leading, learning, and creating conditions where people can thrive.

The Coaching Academy brings together experienced faculty, applied learning, peer coaching, and a vibrant community of practice. Participants leave with practical tools, greater self-awareness, and the ability to support others with clarity, compassion, and purpose.

Drawing on George Mason's expertise in leadership, well-being, and organizational effectiveness, the Academy prepares participants to enhance both human flourishing and organizational success.

Who Should Attend

The George Mason Coaching Academy is designed for current and emerging leaders who want to strengthen their ability to develop people, navigate complexity, and drive meaningful results.

Participants include executives, managers, business professionals, entrepreneurs, consultants, educators, HR and talent development professionals, student affairs practitioners, and aspiring coaches. The Academy is also well-suited for organizations seeking to build coaching capacity, strengthen leadership pipelines, foster employee engagement, and cultivate high-performing teams.

Whether your goal is to become a professional coach, enhance your leadership effectiveness, or integrate coaching into your organization's culture, the Academy provides practical tools and transformative learning experiences to help you succeed.

Join Us

Develop the skills that help people and organizations thrive. Whether you are seeking to build coaching expertise, strengthen your leadership, or create greater impact in your organization, the George Mason Coaching Academy offers a pathway for growth, connection, and transformation.

Begin your coaching journey—and help shape the future of leadership—with the George Mason Coaching Academy.

Coaching Drives Results

GMU Coaching Academy graphic measurable impact

IGNITE: Professional Coach Certification - Level 2 – Flagship Certificate Program (Formerly known as Leadership Coaching for Organizational Well-Being)

Learn to make a positive and transformative impact in your organization through strength-based practices and a collaborative environment.

SUMMIT: Advanced Coaching Integration - Level 3 Certificate Program (Formerly known as Masterful Coaching Course)

Take your coaching to a higher level in a supportive setting that focuses on partnership and performance, coaching presence, challenging bias, and more.

Business of Coaching

Learn about the logistics and legalities of launching and running a coaching business, including cost, client development, processes, and templates.

EXPLORE: Foundations of Coaching - Level 1 (Formerly known as Coaching for Organizational Excellence)

Learn about the foundations of leadership coaching.

Alumni testimonials about our Leadership Coaching for Organizational Well-Being program include:

Valerie-Franco
After 20 years as a leader in risk management and insurance, I recognized the importance of leading people from a place of authenticity and compassion. I chose to pursue a coaching career because I love to help people succeed and live their best life. That is why the Mason program Leadership Coaching for Organizational Well-Being was the perfect fit.
Valerie Franco
Ralph_Plaskett
Not only did I learn the skills necessary to be a fantastic coach, but I also gained a deeper understanding of myself, and what I wanted to commit my life’s work to – human transformation. The way that the cohort is designed certainly facilitated this. Between the small groups, learning labs, safe space, and open, transparent, and supportive faculty and cohort members, it was a perfect recipe for powerful learning that extends beyond information gathering.
Ralph Plaskett